R BrandWorks

R BrandWorks is RetailMeNot鈥檚 in-house media engine, combining real purchase data with high-fidelity storytelling to help brands win with 100 million high-intent shoppers. We don鈥檛 guess what鈥檚 trending, we see what people are actually buying. Then we turn those insights into culturally-relevant content and targeted media that show up seamlessly across social, email, programmatic, and onsite.

100MM Reach

100MM reach across social channels

1P Purchase Data

1P purchase data from more than 2.4B+ in GMC across 20K+ stores

5.3X More Likely to Spend

5.3X more likely to spend $5K+ online in the next 6-months

Recent News

Morningstar  
"App Week is designed around how people actually shop today. They want to know what's worth buying, where they can find value and whether a deal is really a deal," said Stephanie Carls, Retail Insights Expert at RetailMeNot. "And right now, shoppers have a lot to think about. Halloween and holiday shopping are already underway for many consumers, so this is a great window to get ahead of seasonal purchases, whether that's an advent calendar, a Christmas tree, a giant skeleton or matching family pajamas. App Week gives shoppers another reason to check in, see what's trending and save while they're at it."
USA Today  
"For some states, the top baby names are culturally significant, examples being Kehlani in Hawaii and Santiago in New Mexico," BabyCenter baby name adviser Steph Coffield told USA TODAY. "For others, it鈥檚 more of a regional trend." Coffield said, "Southern states are known for honoring family members and tend to choose more traditional names, while the West Coast is known for being adventurous and leaning toward more uncommon options."
Fortune  
秀色直播 CEO Vivek Shah published an op-ed in Fortune pushing back on the DOJ claim that paying for publisher licenses would hinder AI growth. 鈥淎 sensible fee structure creates a flywheel of quality inputs and quality outputs, benefiting the AI consumer and the public good."
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